As you browse the rails in your favourite boutique, the latest trends catch your eye. But this season, you’re looking for more than just a pretty dress. You want style with substance – fashion that makes you look good without costing the earth. That’s where Reformation comes in. Their collection of effortlessly chic, eco-friendly designs proves that sustainability can be stylish. Made from deadstock fabrics and renewable materials, each garment makes a statement for the planet without compromising your look. So go ahead, and update your wardrobe guilt-free. Thanks to Reformation’s commitment to minimising fashion’s footprint, you can stay on-trend whilst making more eco-conscious choices. Their products show that when style meets sustainability, good things happen for you and the environment.

Reformation’s Origins: Born Out of a Commitment to Sustainability

When former model Yael Aflalo founded Reformation in 2009, she sought to prove that fashion could be stylish and eco-friendly. Reformation was born out of Aflalo’s vision for sustainable and ethical clothing manufacturing.

Sustainable Materials and Production

Reformation uses sustainable materials like linen, Tencel, and recycled cotton in its collections. Its production facilities also follow eco-friendly practices, from reducing waste in the design process to using renewable energy in its Los Angeles headquarters and factories.

Vintage and Upcycled Designs

In addition to new collections, Reformation reworks vintage and surplus clothing into stylish and unique pieces. By upcycling used clothing, Reformation minimises waste and gives new life to materials that would otherwise end up in landfills.

Transparency and Ethical Standards

Reformation is transparent about its sustainability practices and ethical standards. It publishes information on its materials, energy usage, waste, and water reduction. Reformation also ensures safe working conditions and fair wages for all employees and suppliers.

Fashionable Yet Meaningful Designs

While Reformation’s sustainable and ethical foundations are meaningful, its clothing is also fashionable, feminine, and designed to fit well. Reformation proves that style and substance can co-exist, demonstrating how sustainable fashion can be chic and desirable.

Through its sustainable materials, upcycled collections, transparent practices, and fashionable designs, Reformation is redefining the relationship between fashion and the environment. It offers customers a chance to make a statement and positive impact with every stylish piece.

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Commitment to Sustainability

Reformation is committed to sustainable and ethical practices. They use recycled and deadstock fabrics to reduce textile waste, and ensure their supply chain upholds high social and environmental standards. By repurposing materials and reducing pollution, Reformation proves that eco-conscious clothing can also be fashionable.

Trendy Designs

Reformation’s stylish designs are inspired by vintage and retro styles. Flirty floral prints, feminine silhouettes, and whimsical details give each garment a romantic, carefree feel. The brand is especially known for flattering and flirty dresses but also offers a range of chic separates, jumpsuits, swimwear, and accessories. With new styles launching each week, fashionistas will find fresh pieces to love each season.

Affordable Luxury

While Reformation’s eco-friendly mission is admirable, their clothing is also genuinely covetable. The brand has developed a devoted following of customers seeking affordable yet aspirational wardrobe-essentials. By selling directly to consumers online and in their Los Angeles store, Reformation can offer high-quality, ethically-produced clothing at accessible price points. For those interested in sustainable style, Reformation proves that looking good and doing good can go hand in hand.

In Summary

With chic, vintage-inspired designs and an eco-friendly mission, Reformation is revolutionising sustainable fashion. By using recycled and repurposed materials in their stylish clothing and operating with a transparent, ethical supply chain, Reformation makes it easy to be stylish and environmentally responsible. For fashion and sustainability enthusiasts alike, Reformation offers affordable luxury and the chance to make a positive impact with every purchase. Overall, this LA-based brand proves that sustainable fashion can be feminine, flirty, and most of all, fashionable.

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Timeless Silhouettes

Reformation produces high-quality, fashion-forward clothing with silhouettes designed to stand the test of trends. Their vintage-inspired dresses, jumpsuits, and blouses epitomize elegance and style. Each garment is crafted to be figure-flattering and versatile, transitioning seamlessly from day to night. Investing in these wardrobe staples allows one to be stylish and sustainable.

Eco-Friendly Fabrics

Reformation uses sustainable and recycled fabrics, such as linen, Tencel, and repurposed vintage materials. They avoid synthetic fabrics, which are petroleum-based and environmentally damaging. Their materials are biodegradable, renewable, and require less water and energy to produce. Choosing clothing made of eco-friendly textiles reduces one’s environmental impact significantly.

Ethical Production

Reformation’s products are made locally in their Los Angeles factory, allowing for fair wages and safe working conditions. They use renewable energy and recycled materials in production while also upcycling any waste created. Their transparent supply chain and manufacturing process demonstrate a commitment to ethical practices. Supporting brands with ethical production helps drive positive change in the fashion industry.

Reformation proves that sustainable and stylish clothing does not have to be mutually exclusive. By investing in their eco-friendly and ethically-made wardrobe essentials, one can feel confident they are making a difference through their sartorial choices. Together, we can work to reform fashion and make sustainability a trend that never goes out of style.